A study of perception towards motivating factors for investigative journalism amongst broadcast journalists


Rahul Thagele, Researcher
Educational Multimedia Research Centre, DAVV, Indore.
Dr. Akhilesh Kumar Singh, Vice chancellor
Prof. Rajendra Singh (Rajju Bhaiya) University, Prayagraj.


With increase in the democratic political systems across the globe the institution of Press is becoming more and more relevant. Amongst the kind of stories done by these journalistic organizations the one which stands out are Investigative stories. As a specific field of practice it started in USA in mid-19th century but it has been around for quite some time and few scholars claim it was practiced as early as sixteenth century. The difference between Investigative journalism & regular journalism is another point of debate where few believe all journalism is investigative journalism and few others treat it as a distinct field. There is also multitude of thoughts when it comes to defining investigative journalism, there is not a single definition which is agreed upon by everyone. Some scholars prefer a fixed definition carved out over a period of time in USA and some believe it is not applicable everywhere in same sense. Despite all these differences one thing which is common across globe is that investigative journalism is practiced and respected everywhere & it is evolving & thriving everywhere as a natural corollary of democracy. The broadcast medium like all other mediums embraced investigative journalism & it is practiced by all. The major objective of this study is to develop better understanding about the perception of broadcast journalists about the investigative journalism. Keeping in mind this objective the investigator decided to survey broadcast journalists from broadcasting organizations. The present study was survey in nature. The sample of the study comprised of 141 broadcast journalist belonging to different editorial departments of national news channels in India. The findings of the study revealed that broadcast journalists feels fairly motivated by various factors like reward and recognition, salaries & monetary growth, power and privileges, service to society, thrill and excitement, support from other departments & teams, freedom at work, safety and security provided by the broadcast organization and moderately motivated by the guidance by leaders of broadcast organization.